Digital Advertising That Drives Local Growth
Stop throwing money at ads that don't convert. We build Google and Facebook campaigns that reach your target audience, maximize ROI, and generate real leads—not just clicks.
We've managed ad campaigns for Palm Beach County businesses that generated qualified leads at $15-$30 per lead (vs. industry average of $50-$100).
✓ Data-driven campaigns ✓ Real-time tracking & optimization ✓ Budget-friendly plans for small businesses
Why Digital Advertising Works (When Done Right)
Running ads is easy. Running ads that grow your business? That takes strategy. We target the right audience with tailored messaging—bringing in leads that convert. You'll get real-time data on clicks, platforms, and performance so you can adjust and grow. More leads. More insight. More revenue.
What We Offer:
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Reach Your Exact Audience
Stop wasting ad spend on people who will never buy. We target by location (Jupiter, Wellington, Palm Beach), demographics, interests, and behavior. Your ads reach the right people at the right time.
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Track Every Dollar Spent
No guessing. You see exactly how many people clicked, called, or filled out a form. We provide monthly reports showing cost-per-lead, conversion rates, and ROI.
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Control Your Budget
You decide how much to spend. Start with $500/month or scale to $5,000+. We optimize campaigns to get the most leads for your budget, no waste.
Our Digital Advertising Services
From campaign setup to ongoing optimization, we handle every aspect of your ad strategy so you can focus on closing leads.
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Google Ads Management
(Search & Display)
What It Does:
Show up when customers search for your services. We build targeted campaigns with keyword research, ad copy, and conversion tracking.
Includes:
- Keyword research and selection
- Ad copywriting and A/B testing
- Google Search Ads (text ads in search results)
- Google Display Ads (banner ads across websites)
- Conversion tracking setup (calls, form fills, clicks
- Monthly performance reports
$250 setup + $250/month management + ad spend
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Meta (Facebook/Instagram) Ads (Creative That Converts)
What It Does:
Reach local customers scrolling Facebook and Instagram. We build scroll-stopping ads designed for service-based businesses.
Includes:
- Audience targeting (location, demographics, interests)
- Ad creative (images, videos, carousel ads)
- Ad copywriting and A/B testing - Campaign setup (lead generation, traffic, awareness)
- Conversion tracking (Facebook Pixel)
- Monthly performance reports
$250 setup + $250/month management + ad spend
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Landing Page Optimization (Pages That Convert)
What It Does:
Custom or rental landing pages built to convert—no wasted traffic, no guesswork. Every page is optimized for mobile and designed to capture leads.
Includes:
- Custom landing page design
- Mobile-responsive layout
- Clear CTAs (call, book, contact)
- Fast load times
- A/B testing recommendations
- Conversion tracking setup
$150-$250/landing page (one-time)
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Ad Tracking & Analytics (Data You Can Use)
What It Does:
Get clear data on clicks, conversions, and what's working. Real insights, not fluff.
Includes:
- Google Analytics setup and tracking
- Facebook Pixel installation
- Call tracking (optional add-on)
- Conversion tracking (form fills, calls, clicks)
- Monthly performance dashboard
- ROI calculation and reporting
Included with ad management
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Retargeting Campaigns (Bring Back Lost Visitors)
What It Does:
Most people don't convert on the first visit. Retargeting shows ads to people who visited your site but didn't take action—bringing them back to convert.
Includes:
- Facebook/Instagram retargeting ads
- Google Display retargeting ads
- Custom audience creation
- Sequential messaging (different ads over time)
- Performance tracking
$200/month + ad spend
Digital Advertising Pricing & Budget Guidelines
Transparent pricing with no hidden fees. Choose setup + ongoing management, or bundle services for better ROI.
Pricing Structure
Setup Fees (One-Time):
- Google Ads campaign setup: $250
- Meta (Facebook/Instagram) Ads setup: $250
- Landing page design: $150-$250
- Conversion tracking setup: $150
Monthly Management:
- Google Ads management: $250/month + ad spend
- Meta Ads management: $250/month + ad spend
- Both Google + Meta (bundled): $400/month + ad spend (save $100)
- Retargeting campaigns: $200/month + ad spend
Recommended Ad Spend (Monthly)
Starter Budget:
$500-$1,000/month
Best for: Testing and validation
Expected results: 10-30 leads/month (depending on industry)Small businesses just getting started with social media
Growth Budget:
$1,500-$3,000/month
Best for: Scaling and consistent lead flow
Expected results: 30-100 leads/month
Authority Budget:
$5,000+/month
Best for: Market dominance and high-volume campaigns
Expected results: 100+ leads/month
Full Service Package
(Most Popular)
What's Included:
- Google Ads + Meta Ads setup
- 2 custom landing pages
- Conversion tracking
- Monthly optimization and reporting
- A/B testing - Retargeting campaigns
$750 setup + $500/month management + ad spend
Savings:
Save $300 vs. buying services separately
How Much Should You Spend on Ads?
A general rule: Allocate 5-10% of your revenue goal to advertising.
Example:
Revenue goal: $10,000/month
Ad budget: $500-$1,000/month
Expected ROI: 3:1 to 5:1 (for every $1 spent, generate $3-$5 in revenue)
Our Recommendation:
Start with $500-$1,000/month for 3 months to test and optimize. Scale up based on performance.
Google Ads vs. Meta (Facebook/Instagram) Ads: Which Should You Use?
Both platforms work—but they work differently. Here's how to decide which is best for your business.
GOOGLE ADS
Best For:
Businesses where customers actively search for services
Examples:
- Contractors (plumbers, electricians, HVAC)
- Home services (cleaners, landscapers, pool service)
- Professional services (lawyers, accountants)
- Emergency services
Why It Works:
High intent. People searching "plumber near me" are ready to hire NOW. You show up at the exact moment they need you.
Pros:
✓ High conversion rates (people are actively searching)
✓ Local targeting (show up for "near me" searches)
✓ Pay-per-click (only pay when someone clicks)
Cons:
✗ Higher cost-per-click ($5-$50+ depending on industry)
✗ Competitive keywords can be expensive
META (FACEBOOK/INSTAGRAM) ADS
Best For:
Businesses targeting specific demographics or building awareness
Examples:
- Fitness trainers and wellness coaches
- Pet services (groomers, trainers, sitters)
- Retail and e-commerce
- Restaurants and events
- Real estate
Why It Works:
Visual storytelling. Great for reaching people who don't know they need you yet. Build awareness and capture interest.
Pros:
✓ Lower cost-per-click ($0.50-$3)
✓ Highly targeted (demographics, interests, behaviors)
✓ Visual ads (great for before/after, lifestyle content)
Cons:
✗ Lower intent (people aren't actively searching)
✗ Longer sales cycle (requires nurturing)
Our Recommendation:
For most Palm Beach County service businesses: Start with Google Ads (high intent) and add Meta Ads for retargeting and brand awareness.
Capture More Leads from Your Ads with AI Automation
Driving traffic to your site is only half the battle. What happens when someone lands on your page at 2am? With an AI Lead Assistant, you capture leads 24/7—even when you're sleeping.
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AI Lead Assistant (Capture Leads 24/7)
What It Does:
AI chatbot lives on your website and landing pages. It answers visitor questions, qualifies leads, and books appointments automatically—even at 2am when ad traffic comes in.
What You Get:
- 24/7 AI chatbot (answers FAQs, qualifies leads)
- Calendly integration (books appointments automatically)
- Lead capture workflow (email, CRM, SMS notifications)
- Works on all landing pages and website
$497/month
Or Bundle:
Add to any ad package for $397/month (save $100)
How Our Digital Advertising Process Works
01
Strategy Session & Goal Setting
We learn about your business, target audience, budget, and goals. We identify the best platforms (Google, Facebook, Instagram) and create a campaign strategy.
02
Campaign Setup & Creative Development
We build your campaigns: keyword research, ad copywriting, audience targeting, landing pages, and conversion tracking. Everything is set up for success.
03
Launch & Monitor
Your ads go live. We monitor performance daily for the first 2 weeks, making adjustments to maximize results and minimize wasted spend.
04
Optimize & A/B Test
We test different ad copy, images, audiences, and landing pages. We double down on what works and pause what doesn't.
05
Monthly Reporting & Scaling
Every month, you get a performance report showing clicks, conversions, cost-per-lead, and ROI. We recommend scaling strategies based on results.
Common Questions About Digital Advertising
How much should I spend on ads?
Start with $500-$1,000/month for testing. Scale up based on performance. A good rule: allocate 5-10% of your revenue goal to advertising.
How long does it take to see results?
Most campaigns start generating leads within 1-2 weeks. Optimization typically takes 30-60 days to dial in the best-performing ads and audiences.
Do I pay you or the ad platforms?
You pay us for setup and management. You pay Google/Meta directly for ad spend (we help you set up billing). This keeps everything transparent.
What's the difference between setup and management fees?
Setup ($250) is a one-time fee to build campaigns, targeting, tracking, and landing pages. Management ($250/month) is ongoing optimization, A/B testing, and reporting.
Can you guarantee results?
No ethical agency can guarantee specific results (too many variables). However, we do guarantee transparent reporting, data-driven optimization, and our best effort to maximize your ROI.
What if the ads don't work?
We optimize continuously. If a campaign isn't performing, we pause underperforming ads, test new creative, and adjust targeting. You're not locked into long-term contracts.
Do you offer ad creative (images, videos)?
Yes. We write ad copy and design static graphics. Video production is an add-on ($150-$300 per video depending on complexity).
Ready to Stop Guessing and Start Converting?
Let's build a campaign that pays for itself. Book your free ad strategy session and we'll show you exactly how digital advertising can grow your business.
✓ No long-term contracts ✓ Transparent reporting ✓ Budget-friendly plans
